Topics: copywriting, freelance writing, freelancing business
An online freelance writing career is a dream for many people these days. They assimilate the dream of working from home with time freedom giving them a lifestyle they have always dreamed off. Even though this dream can very well become true for some, for most freelancers it never […]
Topics: sales lettter
Perhaps the most important part of creating a sales letter is planning your sales letter theme. How you select your theme, of course, will all depend on how you plan to generate traffic.
If you decide to generate traffic through search engine optimization, planning your sales letter theme will entail finding phrases within your […]
Topics: sales letter
Headlines in sales letters are important in catching people’s attention. No matter how convincing the body of the sales letter is, if the headline is boring and uninteresting, there is a big chance that the target reader would not read or pay attention to the letter. So make sure that you exert time […]
Topics: sales letters
Call to action is a part of the sales letter that compels readers into responding positively to your sales pitch. Believe it or not, people need to have a reason to make an action. It seems that Isaac Newton’s First Law of Motion, which states that an object will stay in motion or […]
Topics: seo, seo web design, web content management
Back in the early days of the Internet, it was good enough to stack your copy with selected keywords in a haphazard way. As time went on, seo and seo web design became more sophisticated and the rules for web content management became more stringent. To that end, […]
Topics: sales letter
The sales letter subhead and prehead are a primary part of an effective marketing copy. A prehead is actually a type of headline that is written on top or before the main headline. Think of it as some sort of introduction for the main banner or heading. A prehead typically sets the stage […]
Topics: article marketing, submit an article, press releases, best practices
As someone once new to writing press releases myself, I will tell you honestly that writing a press release is no big deal. I panicked the first time I needed to write a press release. I had never written one before and didn’t even really […]